Maroon 5 has long been a staple in the music industry, consistently releasing chart-topping hits. However, in today’s musical landscape, bands like Maroon 5 have faced a decline in prominence, with fans gravitating more towards solo female artists, rappers, and occasionally male pop icons. K-pop groups, however, remain a notable exception to this trend.
Over the past few years, several major pop and rock bands, including OneRepublic, Imagine Dragons, and Coldplay, have struggled to maintain chart dominance. Maroon 5, too, has seen its hit-making streak slow down, but the group is making a strong push to return to the top with their latest single, “Priceless,” featuring global superstar Lisa from Blackpink.
Maroon 5’s New Single “Priceless”: A Bold Comeback
On May 2, 2025, Maroon 5 dropped their highly anticipated new single, “Priceless.” The song marks the band’s first release in almost two years, a significant gap for any pop act. The track is expected to be the lead single for their upcoming eighth studio album, though the band, led by frontman Adam Levine, has yet to reveal full details about the project.
Maroon 5 Collaborates with Lisa: A Strategic Move for Chart Success
“Priceless” features Lisa, the multi-talented K-pop artist who has recently become one of the most prominent names in global music. Lisa, a member of the hugely successful K-pop group Blackpink, began her solo career in 2024 with the album Alter Ego, which debuted in the top 10 of the Billboard 200. The album has already produced several Hot 100 hits, including “Rockstar,” “New Woman” with Rosalía, and “Born Again,” a collaboration with Doja Cat and Raye.
This collaboration with Lisa is a smart marketing move for Maroon 5. In recent years, the band has relied on high-profile collaborations to regain attention, and teaming up with one of the hottest solo artists in the world today seems like a perfect formula for success. With the current music industry landscape shifting towards solo artists, particularly from genres like pop and K-pop, Maroon 5 is tapping into Lisa’s massive global fanbase to boost visibility and increase streaming potential for “Priceless.”
Maroon 5’s Recent Struggles and the Need for a Hit
Maroon 5’s last major hit came in 2021 with “Beautiful Mistakes,” featuring Megan Thee Stallion, which peaked at No. 13 on the Billboard Hot 100. This was their final chart success from their seventh album, Jordi. Since then, the band has struggled to make a significant impact. In 2023, their single “Middle Ground” failed to gain traction, despite making a brief appearance on two of Billboard’s pop radio charts. The song didn’t break into the top 10 and quickly lost momentum.
The band’s lack of commercial success in recent months has led many to speculate about their future in the competitive music industry. But with the release of “Priceless” featuring Lisa, Maroon 5 is banking on this collaboration to regain their former chart-topping glory.
The Power of Collaborations in Today’s Music Industry
Maroon 5’s partnership with Lisa is just the latest example of how collaborations between established acts and emerging superstars are becoming essential for chart success. The music industry has evolved, with solo artists dominating the scene, and bands often need to rely on the star power of others to stay relevant.
In a musical era where female superstars and K-pop idols lead the charts, collaborations like this one allow Maroon 5 to tap into new fanbases and secure a place in today’s competitive music market.
With “Priceless” now out and the anticipation building for their eighth album, Maroon 5 is hoping to reignite their career with a new, high-profile collaboration — and the potential for another smash hit on the radio.
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